LONDON, March 21, 2012 -- A huge 88% of British Filofax users keep an electronic diary alongside a traditional Filofax organiser, as revealed in a recent survey by Filofax, the personal organiser company. This trend of mixing technology with tradition may be surprising in a smart phone savvy culture[1], but a significant 72% of respondents describe traditional personal organisers as 'stylish', highlighting the important dual purpose of the Filofax organiser as fashion accessory.
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